Free Trade – the importance of work experience

  The industry has changed a huge amount over the 15 (or so) years since I graduated and pinned my first ‘PR Junior’ badge to the freshly pressed collar of my very evidently new suit. I can’t quite say I remember the days of faxes and physically posting out press releases, but there were absolute […]

How training can help YOU be a better version of YOU!

Whilst nowadays it’s increasingly common for people to study for a degree in Public Relations, the truth is that, more often than not, PRs come from a whole host of backgrounds – some seemingly unrelated, in fact. We all know and love the phrase ‘every day’s a school day’ and I can vouch for the […]

Celebrating Sheffield at the Small Business Awards

A brilliant evening was had celebrating the accomplishments of some of Sheffield’s top small businesses at the recent Small Business Awards. The first event of its kind, ran by The Sheffield Star and hosted at the Virgin Money Lounge, saw 30 firms shortlisted in 10 categories including Technology, Professional Services and Innovation. The evening was […]

Serving up a success

By Sarah Clark, Account Executive.   Gone are the days of a ‘one-size-fits-all’ approach to PR. With changing markets coupled with widespread digitalisation and the ubiquitous rise of social media, it’s increasingly important to arm your business with effective marketing and communication strategies that will see you thrive amongst the competition. As a lover of […]

Commercial Property Partners – Profile raising and brand awareness

Project overview: Commercial Property Partners LLP (CPP) has fast earnt a reputation as a leading team of Chartered Surveyors offering clients clear, accurate and honest advice since 2013. In just 5 years since the business was inaugurated, the team of commercial property specialists has expanded across the UK with offices in the Yorkshire, East Midlands […]

Europa International – Brand Awareness

Project overview: Fun-loving and family-run events and exhibition furniture hire company, Europa International wishes to communicate its creative and quirky brand across its social media platforms, online content and media relations activity. The firm, which has been servicing the events and exhibition industry for 57 years across the UK and Europe, seeks to increase awareness […]

Playing with the boys

In 2011, the Football Association (FA) announced a seemingly insignificant rule change to junior football. This rule amended the regulations regarding mixed-gender football; now allowing girls and boys up until the Under13 age group to play in the same team. At the time, I wasn’t aware how this seemingly small change would impact my life. […]

A three week adventure on the other side of the world

By Sarah Clark, University of Sheffield student and PR Intern at MK PR. Every so often, an opportunity comes along that is high on the life-changing spectrum, providing an occasion far removed from day-to-day life by stretching the bounds of your comfort zone. Recently, one of these opportunities came along and taught me the importance […]

PR lessons we can learn from Shakespeare

Our Senior Account Executive, Megan Morgan gives us the low-down on what Shakespeare can teach us about PR. If you’ve ever told a knock knock joke, fought fire with fire, not slept a wink or worn your heart on your sleeve, you have Shakespeare to thank. This week marks the annual national celebration of Britain’s […]

Game-changing businesses that have transformed our lives

By Charlotte Dowd, Senior Account Executive Innovation continues to drive our lives forward and a fresh take on ‘the established norm’ can transform not only a customer’s experience but also entire marketplaces. Business leaders and entrepreneurs alike need to constantly be on the alert for opportunities to make both incremental improvements and transformational changes to […]