Campaign title: Heroica Ride Overview: Working with Ashgate Hospice – a client of MK PR – the team were tasked with some last-minute promotion for a fundraising initiative for the Chesterfield-based hospice. The ‘Heroica Hospice Ride’ was a cycling sportive taking place in July 2016. When online registrations had closed, the hospice wanted to encourage […]
Nest.co.uk
Campaign: Bloggers Breakfast Overview Nest.co.uk is a high-end interior design store based in Sheffield. Working with the MK team the business wanted to widen its reach and positive engagement with bloggers and so organised an event at company’s showroom in October 2015 to facilitate introductions. Objectives To engage with local lifestyle and interiors bloggers and […]
Meadowhall Shopping Centre
Campaign title: The Gruffalo Experience Overview: The Gruffalo Experience made its second appearance at Meadowhall Shopping Centre – a client of MK PR – in the summer of 2016. Objectives: To help emulate the success of 2015 by: Creating and maintaining interest across the six week period that the experience was at the centre. Engaging […]
Ushiwear
Trinity Pop Up Shop Bloggers Event Overview Ushiwear is a clothing brand based in Mirfield, Yorkshire. MK started working with the brand in May 2015. In July 2016 Ushiwear hosted a pop up store in Trinity Leeds Shopping Centre for two weeks. To officially open the store Ushiwear held at bloggers event on 1st July. […]
Networking Tips for a...
Networking is an integral part of PR and the phrase ‘people buy people’ is absolutely true. We network in our personal lives every day but as a PR professional, networking events are the perfect opportunity to meet potential clients and make connections with people in the city you work in. By following these tips, you […]
Brexit by Caroline Woffenden,...
As an ex politics l student I was stunned, as a business owner I was worried, and as a mother I was heartbroken. When the nation spoke on Thursday 23rd June it wasn’t the language I was expecting. And I wasn’t alone; many eminent figures from the worlds of business, art, retail and medicine quickly […]
First impressions of working...
Having been in full time education for the past 11 years, the only ‘experience’ I’ve ever had of an office environment was peering through the windows of a broadband agency in town and seeing the dark, grey room filled with rows upon rows of computers, behind which sat a multitude of tired, bored looking workers […]
Office Etiquette (and how...
The more offices I find myself in, the more I discover an alarming lack of office etiquette and general common sense amongst colleagues; having previously worked with blokes sat at desks, I’m used to a world of filthy offices, lad jokes and terrible, terrible music bombarding my ears. Having worked in retail as part of […]
‘When the well’s dry,...
This famous quote from Benjamin Franklin became particularly poignant last week when some of the MK team took part in a sleep out in aid of Sheffield-based youth homelessness charity, Roundabout. Before I continue, let’s get this straight. It was one night. In a pretty controlled environment – quite far removed from the harsh realities […]
Life unplugged by Rachel...
The Internet of Things is poised to explode. Imagine a world where your fridge is talking to your phone, your toothbrush is talking to your dentist and your home lighting takes cues from your Netflix viewing choices – great, right? Well this future is closer than you might think – just ask anyone with a […]