Read our latest blog written by our Communications Director, Ashlea McConnell. When people ask me what I do for a living I am often guilty of delivering a somewhat over simplified answer. I write news on behalf of various companies with a view to getting them coverage in the paper, on TV and Radio, and […]
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MAC CONSTRUCTION CONSULTANTS – CASE STUDY
Overview MAC Construction Consultants are a privately owned construction consultancy working with an extensive and varied list of clients. They provide a variety of services across a wide range of sectors including automotive, education, healthcare, industrial, infrastructure, leisure, office, residential, retail and waste sectors. They operate nationally from offices in Bristol, London, Leeds, Manchester, Milton […]
Training for my next 10K
Read our latest blog written by our Managing Director, Caroline Woffenden. It’s 6.45am. I’m doubled over, panting loudly in the kitchen working out which child to dress and breakfast first, before I get us all into the car for the school and office run. I’ve taken up running again. OK, me and 10 million […]
Politics and Poor Timing: PR disasters in the run up to the General Election
Work experience intern Sadie Cole explores PR disasters in light of the upcoming general election. In the run up to the United Kingdom’s general election on December 12th, the nation’s eyes are fixated upon the words and actions of two men. Splashed across the front page of every newspaper, every social media site and embedded […]
The future of Britain’s high street
Read our latest blog written by our Managing Director, Caroline Woffenden, on the changing nature of Britain’s high street. I have gravitated to the world of retail my entire 20-year PR career, with my first PR accounts the then-Woolworths and Tammy Girl brands, moving onto the retail giants of M&S, Tesco, Sainsburys and B&Q […]
‘Tis The Season for Successful Christmas Campaigns
What makes a successful Christmas campaign? Humour? Nostalgia? Family? Something which will make you laugh or something which will make you cry? In the past, brands have taken many different angles with their Christmas campaigns, which just leaves us all that much more excited to see what this year’s campaigns have in store. With only […]
How to nail a spooktacular Halloween campaign
As we step into Halloween week, we take a look at the PR that has run alongside this spooktacular festival… 1) A dash of humor Last year Marmite put its own spin on Halloween by redesigning the iconic jar into two limited editions utilizing their famous catch phrase ‘you either love it, or you […]
The importance of effective PR in a snap election
As we get closer and closer to the 31st of October, the uncertainty over Brexit and parliament itself continues. Members of Parliament continue to reject Boris Johnson’s No-Deal Brexit and the likeliness of a snap election before the end of the year looks more and more likely. This week, the suspension of parliament was […]
‘There’s no such thing as bad publicity’…or is there?
Our recent work experience Josh Cawood shares this thoughts on Kraft’s latest campaign… Phineas T. Barnum – the man who inspired The Greatest Showman and gave the world Hugh Jackman parading around in a top hat – is often credited as coining this iconic phrase. For Barnum and his travelling circus, the phrase was true. […]
How brands have tapped into the Women’s World Cup
Most of us remember the summer of 2018 well – the sun was shining, beer gardens up and down the country were packed to the brim, and most of us were guilty of singing ‘It’s Coming Home’ whenever we got the chance. It was a strong performance from the England men’s team at the World […]