Public relations – what...

Read our latest blog written by our Communications Director, Ashlea McConnell. When people ask me what I do for a living I am often guilty of delivering a somewhat over simplified answer. I write news on behalf of various companies with a view to getting them coverage in the paper, on TV and Radio, and […]

MAC CONSTRUCTION CONSULTANTS –...

Overview MAC Construction Consultants are a privately owned construction consultancy working with an extensive and varied list of clients. They provide a variety of services across a wide range of sectors including automotive, education, healthcare, industrial, infrastructure, leisure, office, residential, retail and waste sectors. They operate nationally from offices in Bristol, London, Leeds, Manchester, Milton […]

CASE STUDY – TSUKI

Overview Tsuki was looking to enter the Sheffield market with ‘impact’, developing a brand presence among target audiences, building on the ad-hoc media relations / interviews to date, to generate positive opinion, and drive footfall. MK Brief MK was asked to focus on media relations to support a wider marketing offer. The core objectives being: […]

CASE STUDY- RSPCA

Overview RSPCA Sheffield Animal Centre is located next door to the MK, NCG Head Quarters, and so quite literally is a charity, close to our heart. The Centre rehabilitates and rehomes unwanted, neglected and abandoned cats and dogs from across the city. They charity does not receive any funding from the government or local authority […]

Training for my next...

Read our latest blog written by our Managing Director, Caroline Woffenden.   It’s 6.45am. I’m doubled over, panting loudly in the kitchen working out which child to dress and breakfast first, before I get us all into the car for the school and office run. I’ve taken up running again. OK, me and 10 million […]

Cloud Kickers – Case...

Overview Cloud Kickers are a technology and IT consultancy and secure business provider that operate internationally helping clients tackle the challenges of the new digital era head on helping with the purchase of IT, electronic engineering and security and information controls. MK Brief MK were approached by Cloud Kickers in 2019 to work to implement […]

Politics and Poor Timing:...

Work experience intern Sadie Cole explores PR disasters in light of the upcoming general election. In the run up to the United Kingdom’s general election on December 12th, the nation’s eyes are fixated upon the words and actions of two men. Splashed across the front page of every newspaper, every social media site and embedded […]

The future of Britain’s...

Read our latest blog written by our Managing Director, Caroline Woffenden, on the changing nature of Britain’s high street.   I have gravitated to the world of retail my entire 20-year PR career, with my first PR accounts the then-Woolworths and Tammy Girl brands, moving onto the retail giants of M&S, Tesco, Sainsburys and B&Q […]

‘Tis The Season for...

What makes a successful Christmas campaign? Humour? Nostalgia? Family? Something which will make you laugh or something which will make you cry? In the past, brands have taken many different angles with their Christmas campaigns, which just leaves us all that much more excited to see what this year’s campaigns have in store. With only […]

How to nail a...

As we step into Halloween week, we take a look at the PR that has run alongside this spooktacular festival…   1) A dash of humor Last year Marmite put its own spin on Halloween by redesigning the iconic jar into two limited editions utilizing their famous catch phrase ‘you either love it, or you […]