MK PR shortlisted for two PR awards

MK Public Relations has been shortlisted for two major PR awards in recognition of its innovative work for its ever-expanding client portfolio.

The Yorkshire-based PR agency has been shortlisted in two categories in the Chartered Institute of Public Relations PRide Awards 2017 for its work for telematics company The Floow and retail giant Meadowhall.

MK has placed in the Corporate and Business Communications Campaign category for its ‘Spotlight on The Floow’ campaign, which saw MK raise the profile of the firm, scoring national coverage and comment from Prime Minister Theresa May, and in the Consumer Relations Campaign category for its ‘oona the elephant’ campaign, which brought Sheffield Theatre’s production Running Wild to Meadowhall Shopping Centre in the form of a life-size elephant puppet.

Caroline Woffenden, MK Director said: “We are delighted to have been recognised for our creative approach and the execution of the ‘Spotlight on the Floow’ and ‘Oona the Elephant’ campaigns.

“It is a great example of how innovation and creativity can capture the imagination of the public, while increasing the profile and safeguarding the excellent reputation of our clients.

“This award is testament to the hard work, vision and result driven focus that we employ at MK PR; we are proud to be nominated.”

The CIPR Pride Awards recognise outstanding public relations work in nine regions in the UK. This year’s Yorkshire ceremony takes place at Leeds Town Hall on 30 November.