Ushiwear Clothing – New Website Launch

Overview

MK PR began working with Ushiwear in June 2015, with the objective of increasing the customer base and brand awareness. In August 2015, Ushiwear launched a new website and social media strategy in a bid to increase visibility both in the UK and worldwide.

Objectives

Create a buzz around new website launch
Launch new website successfully on 10/08/2015
Increase sales
Increase social media following
Improve e-commerce service
Coverage in target media

Results

Ushiwear sales have increased since launching the new website
Ushiwear have gained 5,256 followers on Twitter since launching the new website and social media strategy
Ushiwear have gained 378 likes on Facebook since launching the new website and social media strategy
Ushiwear Tweets earned 41.1k impressions in the two week period around the launch
MK secured media coverage for Ushiwear’s website launch in the following local and business publications: BDaily x2, Insider Media, Yorkshire Business News, Dewsbury Reporter, Batley News, The Mirfield Word, Huddersfield Examiner, The Press News and Batley News